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Rather than post these over a few days, I think they'll be more fun as a full group of four videos here. Jack in the Box has a new campaign, and it's fun, though mostly pretty clever . I was trying to figure out which to post first -- the "surprise" introduction of the campaign, or the video that probably started it all. I've decided on the video. This is a clip from James Corden's late night show three years ago, when his two guests were Bradley Whitford and Mark Hamill. It's pretty entertaining on its own, but as you'll eventually see, likely lead to something more. What I suspect is that someone at Jack in the Box or their ad agency was watching, and it probably got people laughing. And the laughter likely lead to some people thinking, "Hey, you know what would be fun...??" And then lead to others taking it seriously -- and then reaching out to Mark Hamill. And finally, after three years, it all worked out. The ad campaign starts this way, more of a teaser. Having written TV ads myself, what I most love is the tag line at the end. This then is the first, full ad they put out. And finally, it was only natural that they take the joke to its logical conclusion, and Hamill actually did get his second chance to fulfill his dream. Rather than a TV ad, this seems more like a slightly longer video they put out on the Internet. (Though I suspect they cut it down to ad-length.) There's a wonderful moment near the end with someone who I assume is the store's general manager.
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If you didn't see Last Week Tonight with John Oliver last night, the Main Story was on the skyrocketing costs of renting. It's a problem that far too many Americans are aware of, and they tell the story and its hurdles well, along with a good deal of humorous ridicule. If you missed Last Week Tonight with John Oliver on Sunday, the Main Story was about tech monopolies -- notably Apple, Google and Facebook, and how they control the flow of information you get. It's a very interesting story with a lot of room for humor, of which there's plenty.
On this week’s Al Franken podcast, his guest is University of Chicago economist Austan Goolsbee (who served as the Chairman of the Council of Economic Advisers and was a member of President Barack Obama's cabinet) who talks about – as Al says – “Guess What? The Economy. Historic Growth, High Inflation, & Strained Supply Chains. Oh, My!”
If you didn't see Last Week Tonight with John Oliver on Sunday, here's his Main Story about Subway, in particular on its abusive franchise contracts. It's an enjoyable story, one that clearly leaves itself open to a lot of humor. I think he's unfair in repeatedly saying how terrible their food is -- I hardly think it's great, but I hardly think it's terrible. It's basic subs -- but overall it's an interesting, fun story. If you missed Last Week Tonight with John Oliver last night, the Main Story was on Utilities. More specifically, on why their charges are so high and the relenting scandals involving them. It's very well done, and an excellent vent for people who've been gnashing their teeth for years. And an excellent platform for often being very funny, especially since will note that Oliver enjoys saying the word "Twinkle." The only thing that surprises me about the segment is that while it references PG&E a great deal as a very troubled utility that covers much of California, for all the scandals they mention, the show leaves out that it was PG&E that was the utility whose massive scandals brought about the movie Erin Brockovich. Yes, that PG&E. So, when you can leave out Erin Brockovich when referencing their many scandals, imagine how bad PG&E is... By the way, or those who might be remotely curious for some reason, no, I do not have PG&E as my provider. in my area of Los Angeles, I'm covered by the DWP and Southern California Gas. Not that they're any great shakes, but they're not PG&E. |
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AuthorRobert J. Elisberg is a political commentator, screenwriter, novelist, tech writer and also some other things that I just tend to keep forgetting.    
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